Managing Director, MT9 Automation
MT9 Automation operates in the automation and technology solutions space, where efficiency, responsiveness, and customer experience are tightly linked to business performance. As Managing Director, Hemant Gupta is responsible for ensuring that technology adoption translates into real operational value, not just incremental productivity gains.
In such organisations, AI familiarity is common. Strategic AI usage is not.
Before attending the workshop, Hemant and his team were already using AI—but narrowly.
These use cases were helpful, but limited. AI existed at the edges of the workflow, not at its core.
The issue wasn't lack of exposure—it was underutilisation.
AI was saving time, but not yet shaping outcomes.
The workshop expanded how AI was understood in a business context.
AI stopped being a helper and started looking like a capability multiplier.
The key shift was recognising that AI could influence:
How customers experience the business
How efficiently teams operate internally
How scalable existing processes can become
The session opened "a lot of other opportunities" that hadn't been considered earlier.
Post-workshop, Hemant walked away with:
AI adoption moved from isolated usage to organisational consideration.
The immediate outcome wasn't transformation—it was direction.
For MT9 Automation, this marked a transition from using AI to thinking with AI.
Using AI doesn't mean you're using it fully.
This experience helped move from:
That distinction defines whether AI remains a convenience—or becomes leverage.
Many technology-led businesses believe they are "already using AI."
This case shows why that belief often hides unrealised potential—and how a structured intervention can expand AI's role from basic productivity to meaningful business impact.
That's where real value begins.
Learn how to transform AI from a drafting tool into strategic business leverage.